4 days ago · Shop the Pete Davidson for Reformation sweatshirts and boxers. Reformation has itself a new boyfriend. Launching Tuesday, Reformation and Pete Davidson are teaming up on a collection of limited ...

2 days ago · Pin Pete Davidson collaborates with Reformation as the brand’s “Official Boyfriend.” Photo: Reformation. Reformation, the sustainable womenswear brand known for its effortless style, makes a bold statement with its latest campaign.The brand dubs Pete Davidson its “Official Boyfriend,” blending humor with fashion in a cheeky nod to his high-profile dating history.

1 day ago · Image Credit: Courtesy of Reformation See photos of Pete Davidson in Reformation’s “Boyfriend” campaign. Pete Davidson for Reformation

2 days ago · Davidson taking a gig as Reformation's in-store boyfriend is a fun nod to the fact that he has famously been one-half of many high-profile celebrity couples, with his past partners including ...

4 days ago · Pete Davidson is the internet's "perfect boyfriend.". The former "Saturday Night Live" star stripped down as the face of fashion brand Reformation's new Valentine's Day campaign, flaunting his ...

4 days ago · In a charming campaign video for the collaboration, Davidson proves he has the qualities it takes to be the "perfect boyfriend." It's "an accumulation of things," he says, like being reliable, loyal, and emotionally supportive. And it's landed him the official Reformation boyfriend title. "Together ...

3 days ago · Davidson Wearing Reformation's 'Official Boyfriend' Sweatshirt | Source: Reformation. Reformation's ability to blend humor with fashion has helped it carve out a niche in the sustainable fashion market. Profitable since 2016, the brand reached $350 million in revenue in 2023 and continues to expand with fresh, unconventional campaigns.

4 days ago · Pete Davidson for Reformation. Angelo Pennetta. In the clip — which is a tongue-in-cheek take on what guys do while shopping with their girlfriends — Davidson plays the doting partner who ...

3 days ago · The video that goes along with the photos is clever, with Davidson heading to his local Reformation outpost and proclaiming, “For the past few years, the one thing that’s given me a space to collect myself has been coming in here a couple times a week and being the Perfect Boyfriend.” He sits on that couch all the men who have been brought to Reformation are familiar with and tells his ...

4 days ago · Reformation x Pete Davidson Buy Now on Reformation “You’ve seen regular boyfriends on shopping trips — uninspired, bored, playing chess on their phone. Our boyfriend is different,” says ...