Juice manufacturer Welch’s – founded 156 years ago in 1869 – barely spends any of its marketing budget on traditional media, ...

Private Labels are driving a significant transformation in the fast-moving consumer goods (FMCG) sector across Europe, according to Circana’s latest report, Private Labels: Transformation for Growth.

The collaboration between Predactiv and Circana marks a significant milestone in data-driven programmatic targeting, demonstrating how complementary data sources can work together to unlock ...

That's according to Circana analyst Mat Piscatella, based on Circana's Player Engagement Tracker. "Used to be that players would jump from big game to big game to some other games but they were ...

Bakery pricing edges up Overall bakery prices have continued to stabilize in recent months but in January were up slightly versus a year ago, 210 Analytics reported, based on the Circana multi ...

Lost Mary was the seventh most popular disposable vape device in 2024, data from market research firm Circana provided by an industry source and reviewed by Reuters show. Circana said it was ...

(MENAFN- GlobeNewsWire - Nasdaq) Chicago, Feb. 24, 2025 (GLOBE NEWSWIRE) -- Circana LLC is expanding its audience targeting solutions and moving beyond traditional purchase-based targeting to ...

Chicago, Feb. 24, 2025 (GLOBE NEWSWIRE) -- Circana LLC is expanding its audience targeting solutions and moving beyond traditional purchase-based targeting to include a new range of deterministic data ...