Commentary: Apple risks letting Samsung, Google and other rivals claim their stake in the foldable phone market.

Retro styling plus lessons learned from the modern flip phone industry combine. Will Apple’s typical reticence to jump on a trend early pay off?

Samsung’s equivalent device — the Galaxy Z Fold 6 — retails for $1,899, and the first generation was even pricier at $1,980, so reported pricing isn’t completely out of kilter, even if it’s objectively high. Kuo believes this won’t be off-putting to Apple fans who will view it as a “must-have device” if it lives up to its potential.

My unpopular opinion is that the folding iPhone will happen long before Apple Car will ever be revived from the research and development graveyard (at the very back of the Walled Garden). I feel much more confident about a foldable iPhone arriving next year.

It feels like we've been hearing rumours about a foldable iPhone pretty much since Samsung released the Galaxy Z Fold back in 2019. But Samsung's trolling of Apple might finally have got to the Cupertino giant because,

Apple is preparing to shake up the smartphone market with its first-ever foldable iPhone, expected to launch in late 2026 or early 2027. Analysts predict this model will be Apple’s most expensive iPhone to date,

Rumours about a potential foldable iPhone have been circulating online and within the tech community for quite some time. And rightly so, considering Apple is undoubtedly late to the party, with Android OEMs having almost half a decade of advantage when it comes to already having foldable product lines in place.