Read on for our SMS vs MMS breakdown. SMS is a simpler messaging protocol that allows for short 160-character text messages over cellular networks. MMS is a richer messaging protocol that allows ...

Shoppers are quick to respond to texts from a brand. According to Listrak’s “2025 Beauty & Fashion Benchmark Report,” beauty shoppers are twice as likely to convert after receiving an SMS “cart ...

Rich Communication Services (RCS) is another messaging protocol that mixes the capabilities of SMS, MMS, and other capabilities ... to the internet, then the text message is sent as an SMS.

When I initially encouraged my Samsung Galaxy -toting friend to give Google Messages a test run, their response was one of ...

With its seamless blend of advanced AI, comprehensive ERP integration, and enterprise-grade reliability, SMS-iT CRM empowers organizations to boost productivity, reduce manual errors, and drive ...

RCS is in fact much more like WhatsApp, iMessage, Messenger, and similar chat apps, but baked into a smartphone's default text messaging app. It supports features that SMS/MMS do not, like typing ...

Scam Detection in Google Messages works by monitoring SMS, MMS, and RCS messages in real time ... is designed to tackle “conversational text scams that begin innocently” before later ...

Whether you're using Apple's iMessage, RCS on Android or plain-old MMS, here's how to leave (or at least silence) any kind of ...

Google Messages has emerged as the de facto text messaging application for the ... RCS has the potential to well and truly kick the outdated SMS and MMS texting standards to the curb, ending ...

RCS and AI are revolutionizing mobile messaging by enhancing personalization, engagement, and conversions. Discover how these technologies drive next-level customer experiences.