Kit Kat, a Hershey brand, launches its first campaign with indie agency Orchard, reclaiming an iconic tagline and encouraging ...

Whether folks were engaged in small talk or simply sharing a Twix snack break, the space brought people together in a fun and memorable way. The Mars, Inc/TWIX activation also offered Content ...

Twix is adopting a brand position centered on unity after years of marketing its twinned chocolate bars around a left-right divide, per details shared with Marketing Dive. A new global campaign, “Two ...