Technical SEO is the process of optimizing the technical aspects of a website to improve its search engine rankings. It involves making changes to a website's architecture, coding, and other technical ...

Keeping up with Google's algorithms is a full-time job. In the past year it's cracked down on ad-heavy content (Fred), shaken up local search results (Possum), and completely changed how websites are ...

The rise of generative AI tools may have leveled the on-page SEO playing field. But search engines are smart. Recent updates in their algorithms and ranking systems now mean that user experience (UX) ...