The Soft Pinch liquid blushes and highlighters are certainly some of the brightest stars from the Rare Beauty line, and this ...

While Selena Gomez’s Rare Beauty line had been in the works for years, it didn’t officially launch until September 2020 — right in the middle of COVID. It was because of this that the world ...

Benny Blanco attempts to do Drew Barrymore’s makeup with Selena Gomez: ‘What’s this thing?’ Benny Blanco's makeup skills aren ...

A beauty editor reviews Selena Gomez's new Soft Pinch Bouncy Blush from Rare Beauty and compares it to the brand's viral ...

I usually roll my eyes when I hear about yet another celeb-owned beauty brand. Because more often than not, the products aren’t good enough to warrant being in the over-saturated beauty space anyway – ...

If you know anything about makeup, you know that Selena Gomez’s Rare Beauty has taken over social media since its inception ...

During Thursday’s episode of the “Drew Barrymore Show,” the studio audience giggled at the music producer’s attempts to paint ...

AUSTIN, TEXAS — It wasn’t until nearly five years after it launched that Rare Beauty, the beauty and cosmetics line founded by Selena Gomez, ran a major ad campaign. When the effort debuted last fall, ...

Selena Gomez’s beauty brand, Rare Beauty, often churns out award-winning formulas, like their viral initial launch, the Soft Pinch Liquid Blush, $15-$25. Initially hitting shelves in 2020, the ...

Wed, March 19, 2025 at 2:56 PM UTC There are plenty of items that are super discounted, and Sephora will feature daily deals on new products as well. Right now, Rare Beauty has several popular ...