The origins of April Fools’ Day are mysterious, and historians haven’t been able to pinpoint exactly how the annual celebration of hoaxes began. But these days, it’s a bona-fide marketing ...

Day means it is once again time for brands to get in on the "fun" with cheeky corporate capers including hot sauce sunscreen, ranch-flavored soda and a $19 fruit snack.

Better-for-you soda maker Olipop is playing a joke on fans with a fictional collaboration with Clorox’s cult favorite salad dressing Hidden Valley Ranch. Olipop unveiled a “Ranch Lovers ...