2015 has been a bit of a rollercoaster ride for Twitter. First-quarter results were disappointing because of a lack of demand for its promoted tweet products, resulting in a 20 per cent drop in ...

Did you tweet more frequently? Consider how you can "re-create" months that earned you high impressions. Another option is to try Promoted Tweets, which will help your content reach more people. 4.

Gap promoted tweets for its Summer Loves campaign are reaching Macy’s fans on Twitter and include an easy way to make a purchase, helping the retailer to attract new customers and close the ...

3. Experiment With Twitter Advertising Twitter offers several different paid advertising options, the most effective of which is the promoted tweet. Paying to promote a tweet boosts the number of ...

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Click here to read the entire article on Luxury Daily Promoted tweets garner 11.2M impressions during DKNY campaign Donna Karan New York’s #DKNYARTWORKS campaign depended on promoted tweets that ...