Private-label marketing can help you generate quick sales, but it does so at a price. First, the extra discounts cut into your profits. Second, you have your product promoted under someone else's ...

Citing Circana data, the Private Label Manufacturers Association (PMLA) reported record-setting sales in 2024 for the store ...

The traditional way that retailers have developed their own-brand programs has been via product-led initiatives and by tier. More often than not, they’re not leaning into a brand-led approach, which ...

In a bid to tackle sky-high supermarket prices, politicians are championing a radical plan to scrap the requirement for product labels to be in Dutch.