MILAN, Italy — Pirelli Tire L.L.C. has launched the fifth generation of its P Zero ultra-high-performance tire. By combining artificial intelligence systems with algorithms designed by Pirelli, the ...

Variations of Pirelli’s P Zero tyre have featured as standard on supercars like the Ferrari F40, Pagani Utopia and everything in-between. Dubbed as the world’s first ‘Ultra-High Performance ...

Handling and shorter braking distances are the new tyre’s key features Pirelli has launched the fifth generation of its iconic P Zero: the flagship model of a tyre family that has been ...

while the Bentley Flying Spur comes complete with Pirelli P ZERO. Other high-value carmakers in partnership with Pirelli include Aston Martin, Maserati, Pagani, and Lamborghini. Pirelli has been ...

Pirelli’s P Zero Trofeo R has been a popular choice among performance car enthusiasts since its launch, but now the firm has taken that track-biased road car tyre a step further with the launch ...

Pirelli has brought a gaggle of auto journos ... Scorpions, Sottozeroes, P Zero Winters-it's a pick-n-mix situation. The Q5 is unique here: the only vehicle to be available on two different ...