With 69% aided brand recall in urban markets already, the Aditya Birla Group company is betting on a lifestyle-driven ...

Birla Opus Paints, part of Grasim Industries under the Aditya Birla Group, unveiled its first-ever Birla Opus Paint Studio ...

The new Gurugram paint studio of Birla Opus, a brand from Grasim Industries, an Aditya Birla Group company, unlocks a world of bespoke paint possibilities. Advertisment The studio is both company ...

Birla Opus is adding a fresh coat of paint to IPL 2025 with its innovative campaign, ‘Indian Colours League’. As a newcomer ...

With aggressive marketing, high-impact show and cricket sponsorships, experiential retail, and neighborhood-level engagement, ...

Birla Opus Paints, the paint business of Aditya Birla Group, is steadily increasing its market share despite a slowdown in the decorative paint industry. Rakshit Hargave, CEO of Birla Opus Paints ...

The 'Indian Colours League' campaign has been co-conceptualised by Birla Opus Paints, Leo India and Wavemaker India in ...

Birla Opus Paints expands into tier 2 and tier 3 markets with innovative franchise model, targeting smaller towns effectively ...

Grasim Industries-owned Birla Opus paints' CEO Rakshit Hargave said that the business aims to finish FY25 with a high ...

has launched its first Birla Opus Paint Studio in Gurugram. This company-owned and operated studio offers customers an immersive experience to explore over 170 products including exclusive shades.