The jeans' durability, style and high quality ... of Levis jeans are currently sold around the world each year. The Levis logo is as recognisable a global brand as the likes of Coca-Cola, Apple ...

Before 1922, you used suspenders to hold up your jeans…but in that year, Levi’s became the first brand to use belt loops. Levi’s was called the “Two Horse Brand” up until 1928. Its logo ...

Beyoncé teased her new "Pool Hall" collection with Levi's in a new ad, where she shows off her perfect-fit denim jeans as her song suggests.

YOU'VE GOT NAIL: The crotch-logo trend continues into 2025: A linchpin piece in a new collaboration between Levi's and Undercover is a pair of jeans spelling out "Light, Darkness" just under the ...