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Oreo maker Mondelez hit with $366 million antitrust fine by EUthe confectioner behind major brands including Oreo and Toblerone, for forcing consumers to pay more by restricting cross-border sales. Mondelez, formerly called Kraft, is one of the world's ...
Kraft Foods gives its iconic cookie a makeover. See how Kraft is tailoring Oreo cookies to Chinese consumers. WSJ's Julie Jargon reports. (May 1) ...
Kraft Foods' Oreo tapped the mobile channel for a promotion meant to drive awareness of the cookie brand among British consumers. Oreo turned to Publicis Groupe's mobile marketing firm Phonevalley, ...
The makers of biscuits and sweets -- including Oreo cookies and Dairylea cheese ... he said the public were now aware. (Full story) Kraft plan to put healthier snacks in kids lunch boxes as ...
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