Hosted on MSN1mon
India’s ITC strengthens position in frozen foods with Prasuma acquisition
Indian conglomerate ITC has agreed to acquire Prasuma to strengthen its presence in frozen, chilled and ready-to-cook foods. In a stock-exchange filing, ITC described those segments as "future ...
Warc25d
ITC: Masterchef’s snacking revolution #AbKoiBhiChef
The strategic objective of the ITC MasterChef campaign was to elevate the brand's position in the competitive frozen snacks market. Although ITC MasterChef had established itself as a strong player in ...
Mint1mon
Pure non-vegetarian: Why ITC is acquiring frozen meats brands Prasuma and Meatigo
The group launched its brand, ITC Master Chef, in 2017 ... and then ring-fencing the products with a chain of delivery-only kitchens serving online orders. Analysts say the brands complement ...
JD Supra11d
Federal Circuit Rules Sales and Marketing Expenses for Foreign-Made Products May Satisfy ITC Domestic Industry Requirement
In a precedential decision issued on March 5, the Federal Circuit held that the International Trade Commission (“ITC”) must consider various ...
Business Today2y
How Sanjiv Puri-led ITC is Turning into an FMCG Major
As ITC’s Divisional CEO of the personal care products business, he has overseen the success of Savlon, a brand the company acquired in early 2015 along with Shower to Shower from Johnson ...