Coca-Cola's update of the visual identity for its Bodyarmor energy drink feels like more than a mere refresh, but it isn't ...

In the world of soft drinks, the Coca-Cola name holds so much sway and global recognition that it’s hard to imagine what life ...

Despite an aggressive ad campaign featuring commercial spots during the Super Bowl, Coca-Cola discontinued Vault in 2011. Red Bull is one of the most popular energy drinks on the market ...

Inside Coke's covert campaign to downplay the risks of sugary soda. A new book shows how the company misled America.

Coca-Cola is planning to launch a range of energy drinks for the first time on its own brand name as it intensifies efforts to break away from its traditional fizzy sodas and shift to health ...

Coca-Cola HBC is standing firm on its financial guidance after a “strong start” to 2025, buoyed by a strong performance in ...

Coca-Cola's update of the visual identity for its Bodyarmour energy drink feels like more than a mere refresh, but it isn't going as far as to rebrand its strategy or values: it's amplifying them.

Coca-Cola, a soft drink, released its energy drink Coca-Cola Energy in Turkey by targeting key moments when consumers needed an energy boost. See more Coca-Cola needed to create awareness for ...

Coca Cola and Red Bull's 80mg in a standard 8.4 oz. In a statement to PEOPLE, PRIME defended the amount of caffeine in their energy drinks and stressed it is "not made for anyone under the age of ...

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