"We showed investors a large, underserved market with a clear need for innovation," he explained. "The collections process in MENA hasn’t evolved much in decades, creating inefficiencies for ...

"When we spoke with collectors, it was clear the industry was stuck in the past — some agencies still used pen and paper, and the most advanced relied on basic CRMs," Al Zaben told TechCrunch.

“But as lending has taken off, it has rapidly become clear that debt collection practices in the region are not fit for purpose.” That is becoming increasingly problematic as the debt sector grow ...