The company also owns prestigious wine labels such as Château d’Yquem and Château Cheval Blanc. The investment in French Bloom marks LVMH’s first move into nonalcoholic drinks, joining some ...

Chateau Petrus, Cheval Blanc, etc., all carrying price tags into the thousands of dollars a bottle (a good example can be viewed by searching “exploring Gupf’s renowned wine cellar in ...