Mattel’s first ever Ken doll based on a professional athlete has generated a frenzy of interest both in stores and online ...

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Four-time NBA champion LeBron James holds his newly released Ken doll, which was made available for purchase on Monday, April ...

Mattel called James the first “Kenbassador” and said more would be announced ahead of the Ken doll’s 65th anniversary in 2026 ...

Mattel announces the first Kenbassadors doll in 2025, featuring NBA legend LeBron James. LeBron's Ken doll supports his ...

Thousands of Mattel ... a big boost to the retail industry just in time for the crucial holiday period. However, Mattel could see its revenue impacted by the cost of removing the dolls.

Ever since the blockbuster Barbie movie premiered two summers ago, there’s been resurgence of interest in and profound ...

American Girls are 18-inch dolls that depict various young girls across history. A Big Jim movie. Mattel is not restricting itself to its most famous toys, because the company is also bringing ...

The doll also marks the first Ken doll of a professional athlete Mattel LeBron James is making history yet again. The basketball legend, 40, has teamed up with Mattel to become the brand's very ...

Mattel Inc. unveiled the LeBron Ken doll on Wednesday to kick off the toy manufacturer’s “Kenbassador” series. Last year, ...