Add strokes to logos and icons. Watch you background images and colors. Stick to black and white as text colors, so contrast is maximized on inversion. Again, plenty of other trends on that 21-item ...

To use video effectively as a digital marketing tool, B2B companies can implement the following five strategies.

Today, however, B2B brands are learning that a sonic identity is just as important ... It's the range of auditory cues—sonic logo, music, voiceovers, or sound effects—used consistently across all of ...

Explore how B2B and B2C companies adopt genAI differently — from sales cycles to social media strategies and beyond. The post How B2B and B2C brands adopt genAI — same tech, different strategies ...