At Samsung Unpacked S25, Samsung showed off an AI-curated “Now Brief” that transforms the lock screen into a daily report.

Samsung Electronics on Wednesday unveiled its newest Galaxy S25 smartphones, powered by Qualcomm's chips and Google's artificial-intelligence model, hoping its upgraded AI features can reinvigorate sales and fend off Apple and Chinese rivals.

The Samsung Galaxy S25 will be the first family of phones to include Google's Project Astra, the companies announced Wednesday at Samsung's Unpacked 2025 event. This gives the phone the ability to analyze the world around it through its camera and provide personalized answers to questions that chatbots can't replicate.